IFC and Hotels Ministry to discuss tourism promotion


Caption: Officials from the International Finance Corporation and the Ministry of Hotels and Tourism. (Photo- Ministry of Hotels and Tourism)

YANGON – The International Finance Corporation (IFC) will hold discussions with the Ministry of Hotels and Tourism regarding  the need for advertising in the promotion of the Myanmar  tourism industry and financial resources, according to officials.

The two sides have already discussed matters on cooperation programs with the World Bank, in particular rules and regulations for the tourism industry and investments.

Moreover, the Ministry of Hotels and Tourism released a statement on the opening of more vocational training schools and the University of Tourism, as well as the availability of financial aid for hoteliers and tourism entrepreneurs.

The government is now initiating a major seven-year tourism project that will commence in 2013 and run to 2020. It has also been agreed that both Italy and Luxembourg – countries with extensive experience in tourism – will provide technical aid in promoting Myanmar’s rapidly expanding tourism industry.

Japan will also share its technical know-how in the Bagan Region, which is one of the main destinations where government officials hope to see changes that will bolster tourism over the coming months.

More than two million tourists have visited Myanmar in the last year, generating a record US$ 900 million in national income.

The Ministry of Hotels and Tourism expects more than three million tourists will arrive this year, and has put in place a plan to help meet the needs of the hotel sector, and to also upgrade attractions across the country  in a bid to attract more international visitors.

Source : Eleven Myanmar